How important is a digital marketing strategy? with Wendi Liechty of KWSM: A Digital Marketing Agency

It's no secret that digital marketing, in particular social media platforms, have the ability to change and transform at an exponential rate. And because of that, brands often struggle with keeping up-to-date with current digital marketing trends. This week on Just a Taste, we sat down with Wendi Liechty from KWSM: A Digital Marketing Agency to discuss recent trends in digital marketing, the importance of creating (and sticking to) a strategy/plan, as well as common mistakes that brands make when creating and promoting content.