How Monica Etemesi Built Her Luxury Event Planning Brand | Business Edition

Monicah Etemesi is a Nairobi-based entrepreneur, wedding planner, and luxury events stylist, best known as the founder of Pritt Events, a company she built from the ground up in 2020 at the height of the pandemic. Raised in Kitale by a resilient single mother after losing her father at age 10, Monicah credits her strength and drive to the example set at home. Pritt Events has grown into a respected name in Nairobi’s events scene, delivering high-end weddings, corporate launches, political events, influencer activations, private socials, balloon artistry, florist work, and furniture hire. Her journey includes working with prominent politicians, major brands, and luxury clients. But her success has come with real struggle — seasons of zero cash flow, overwhelming debt, unpaid staff, burnout, and moments where the business almost collapsed. She also openly shares that she has had three failed businesses before finding her footing. Her biggest win has been the rebuild: rebuilding her systems, confidence, and mindset to create a sustainable brand that continues to attract high-profile clientele. Alongside entrepreneurship, Monicah is a fitness, lifestyle, comedy, and business content creator, known for her honest, unfiltered storytelling about the realities of building a life and a business from scratch. Her work speaks to women who are rising through adversity and fighting for better every day.------------------------------------------------------------------------------------------------------------------------------------------------------------------Apply for Podcast Operations Partner Role: t.co/ykbpjSimInSubscribe to our newsletter: https://shorturl.at/o2jpCHelp Shape the Future of Financially Incorrect – Take Less Than 5 Mins: https://shorturl.at/3iiJZWant to Be Featured on Financially Incorrect? Apply Here: https://forms.gle/5tkdjgx9vHgXyJSC6💹 Ready to start trading?🔍 Who is FXPesa: https://shorturl.at/rWFqC🎓 Learn how to trade: https://shorturl.at/xR2Ye📊 Try a demo account: https://shorturl.at/izDMc💸 Open a live account: https://shorturl.at/Od2ux