How Much Should I Charge for My Services?

🎙️ How Much Should I Charge for My Services? ☕ Episode Summary Few questions create more spirals for business owners than: “What do I charge for this?” Whether you’re just launching or revisiting your rates after a season of growth, pricing can feel like a black hole of guesswork and self-doubt. In this episode, Brooke shares a calm, practical approach to setting prices that reflect the actual value you bring—without feeling sleazy or overthinking yourself into a puddle. Grab your iced matcha and listen in for encouragement, structure, and the occasional reminder to just double it already. ⸻ 📌 What You’ll Learn Why pricing confusion stalls your sales (and confidence) A three-part framework for setting prices that actually make sense The hidden cost of undercharging (hint: it’s not just profit) How to shift your mindset from “What am I giving?” to “What problem am I solving?” Why your pricing should grow as your calendar fills up ⸻ 🛠️ Resources Mentioned The Sales Accelerator Lab — Need help building a simple, effective offer and pricing it right? Join Brooke’s next live cohort or apply for 1:1 support: 👉 buildingmomentum.info/accelerator SERVICE Sales Framework — Learn to lead sales conversations that uncover real value and move people to action (without manipulation). ⸻ 💬 Join the Conversation Have a burning sales question? Or maybe just a pricing panic spiral you’d like untangled? Submit your question—anonymous or not—at: 👉 buildingmomentum.info/matcha ⸻ 🤝 Connect with Brooke on LinkedIn For weekly wisdom on human-first sales, pricing with confidence, and making more money without losing your soul, follow Brooke here: 👉 linkedin.com/in/brooke-greening 00:00 Introduction: The Pricing Dilemma 00:48 Welcome to Sipping Matcha 01:31 Understanding Service-Based Pricing 02:27 Brooke's Sales Journey 04:21 Principles of Pricing 06:36 Knowing Your Numbers 07:37 Evaluating Costs 10:01 Value from Problem Solving 12:55 Real-Life Success Stories 14:39 Join the Sales Accelerator Lab 15:55 Final Thoughts and Encouragement