How One Glazier Built a $250K+ Business Through Instagram | Brandon Maestas | Cutting Edge Install Podcast Ep. 13

Welcome back to the Cutting Edge Install Podcast, brought to you by Omni Cubed — where innovation meets installation and everything in between. In this episode, host Merv Campbell sits down with Brandon Maestas, whose inspiring journey into the glazing world is anything but ordinary. From overcoming addiction at 15, to learning how to drive a rack truck on the fly, to becoming a leader known for innovation, professionalism, and consistency — his story is a testament to resilience and reinvention. Starting in a Denver glass shop long before he was old enough to legally work, he went on to master nearly every role in the glazing industry. Today, Brandon plays a pivotal role at Baron Glass, shaping processes, training teams, modernizing workflows, and driving high-end residential work with a blend of craftsmanship, technology, and leadership. Together, Merv and Brandon dive deep into: Early lessons in grit From shop hand to leader Technology that changed everything Why community beats competition The power of social media Hiring for attitude over skill Safety lessons learned the hard way Why high-end residential work thrives in every economy Leadership that actually works What he’d tell his younger self From near-disasters in a manual rack truck, to complex curved-glass measurements done by hand, to building a personal brand that attracts customers AND talent — this episode is packed with honesty, humor, and practical wisdom for glaziers, shop owners, installers, and anyone trying to grow in the trades. Learn more about Omni Cubed: https://omnicubed.com/ Learn more about Baron Glass: https://baronglass.com/ Chapters (00:00:03) - Cutting Edge Install Podcast(00:00:57) - How to Get Out of Debt in the Glass Industry(00:04:40) - In the Elevator With Jeff Bezos(00:06:10) - Driving At 16(00:08:52) - How Do You Work at Bar and Glass?(00:10:24) - What glazing companies need to do better(00:14:13) - Glazing Companies' Social Media Presence(00:17:37) - On Safety at the Job Site(00:20:32) - Builders and Designers: Social Media(00:23:43) - What would your message be for young people?(00:26:09) - Innovations in the Glazing Industry(00:29:14) - Glass Companies' Main Focus on Residential Work(00:32:52) - What is your Personal Brand?(00:33:43) - Reveal: Personal Branding(00:38:00) - Omni Cubed: Growing the Next Generation(00:39:04) - Have You Got A Personal Identity?(00:42:07) - One Project That Stands Out(00:44:16) - PODCAST: Patience Is the Key(00:48:43) - The Cutting Edge In Installers