How social media has changed, and how to adapt - Hannah Anderson, Social Chain

One of the phrases that passes the lips of marketers across the land regularly is ‘marketing moves so fast’.  This is perhaps no more true than in Social Media, which, as a category has many different pillars, each of which have constantly shifting nuances and features among them. By the end of this session, I hope you’ll leave with a better sense on some of the biggest changes that you need to know about, and some tips on how to adapt.