How Startups Can Strategically Boost Their Brand

Get Noticed! Send a text.Wondering how PR can boost your brand? PR pro Kathleen Lucente, Founder of Red Fan Communications, demystifies public relations for startups and small businesses. With 15 years growing her own agency, she shares when to engage PR help and how to maximise value on a budget. Key takeaways include defining your niche, hiring specialists who know your industry, and scaling support as you grow. Kathleen advises crafting an authentic brand narrative, aligning internal and external messaging, and leaning into what makes you unique. Learn how PR establishes credibility, provides "air cover" for sales, and positions you as an expert. Discover low-cost ways to benefit from PR skills early on. This candid, tactical episode empowers entrepreneurs to strategically communicate their vision and values.Search the whole Internet's podcastsListen Notes, The Best Podcast Search EngineTest before you invest - with PickFuRun a poll and get in-depth feedback from real people in minutes. Coupon: THEUNNOTICEED#1 Release Distribution ServiceTell the World about Your Company with e-releases. $130 Off Newsmaker distribution.Buyers Into Loyal Fans With IncentivesGive away free marketing incentives including free hotel nights. Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/