How Steve Crandall Built an Entire World Out of a BMX Bike

Steve Crandall is the founder of FBM, the BMX brand he started as an inside joke and an art project that turned into a bike company. Today he runs RadShare, a grassroots nonprofit out of Richmond, Virginia that gets kids on bikes and keeps their heads safe.This one is personal for me. Crandall is one of the people who taught me that BMX was never just about the bike. It was about building your own thing, making zines, making art, and pulling people together when no one was going to invite you in. We get into starting FBM as an outsider looking in, why the best stuff he ever made happened with a group of friends and not alone, the ripple effect of getting one kid stoked, and why something you can hold in your hands still beats anything that gets a second of your attention online. We also talk about bike events as art projects, what RadShare is really trying to do, and what it looks like to keep making your own fun thirty years in.Go give Crandall some love and check out RadShare. They sell coffee to fund the whole thing, so go grab a bag.— Crandall & RadShare —RadShare: https://radshare.org/FBM: https://www.fbmbmx.com/Steve on Instagram: https://www.instagram.com/crandallfbm/— Outside Is Magic —Hosted by Christopher San Agustin, founder of Broken and Coastal.Website: https://www.brokenandcoastal.com/Instagram: https://www.instagram.com/brokenandcoastal/If you're enjoying these conversations, the best way to support the show is to subscribe, leave a comment, and share it with a friend.outside is Magic is hosted by Christopher San Agustin.Produced by Broken and Coastal.Follow us on Instagram @brokenandcoastalHelp spread the magic. Hit follow, drop a review, or share the episode with someone who gets it. You never know who it might inspire.