How The Band Mom (And Dad!) Doubled Their Volunteers

What if your Booster Club didn’t rely on the same five people every single week? In this episode of the Boosted Volunteer Podcast, host Robin Eissler sits down with Sharon—better known online as "The Band Mom”—and her husband Jeremy, who ran concession stand operations for the Waxahachie High School band to unpack how they transformed concessions from a stressful scramble into a fun, well-run operation that volunteers actually wanted to be part of. From doubling volunteer participation to running concession stands like a real business, Sharon and James share practical, field-tested strategies that any Booster Club can use—whether you’re managing Friday night football in Texas or juggling shared facilities across multiple programs. This isn’t theory—it’s real-world Booster Club leadership from people who’ve done the work. Sharon and James show how treating concessions like a business and volunteers like valued teammates can change everything. Key Takeaways 0:30 Why this episode is for the few volunteers doing most of the work and how that burnout shows up in Booster Clubs. 1:27 Sharon’s journey to becoming the “Band Mom” and how long-term band involvement shaped her leadership approach. 4:00 What wasn’t working in concessions when Sharon and James took over and the common challenges most booster programs face. 5:47 How managing shared concession stands requires strong relationships with school staff and facilities teams. 8:27 The relationship-based strategy that helped double the number of volunteers. 10:20 Why a positive, fun volunteer experience keeps people coming back and attracts new help. 14:00 How assigning clear roles helps volunteers feel confident and reduces stress during busy events. 16:14 Using point-of-sale systems, inventory tracking, and credit cards to run concessions like a real business. 20:21 How creative, limited-time menu items help build excitement and boost concession sales. 22:07 Why adding drink-only lines improved speed, sales, and the overall fan experience.   Resources:   Facebook: https://www.facebook.com/therealbandmom Instagram: https://www.instagram.com/therealbandmom/?hl=en Website: https://therealbandmom.com/ Tiktok: https://www.tiktok.com/@thebandmom YouTube: https://www.youtube.com/@TheRealBandMom