How This Guy Made Millions Running His Business Like A Video Game

On this episode of the Jered Williams Show, Jered interviews Trent Lowenstein about simulation theory as a practical business framework, where owners act as architects in "god Mode" designing winning systems for their teams rather than playing as passive participants. They discuss character types like NPCs, AFK players, and Player One, along with the core traits of empathy, curiosity, and introspection that drive authentic sales and leadership. Trent shares real-world examples from the trades, including price books with relevant options, membership models for retention, and treating the dispatch board like a strategic game. The conversation also covers leading versus lagging indicators, non-zero-sum outcomes, and preparing for future automation while maintaining human-centered approaches.