EPISODE · Jun 24, 2026 · 19 MIN
How to 10x your Open House results with these 5 simple strategies
from 100 Million Club
Have us install an inbound business for you: https://www.scalingagentos.com/work-with-steve?utm_source=Podcast&utm_medium=Link+Click&utm_campaign=Work+with+Steve&utm_content=The+5+Apps+you+need+to+scale+a+real+estate+business+with+JD+Lenard I'll be honest. I'm not a big open house fan. Most of that is safety. But if you're going to do one anyway, you may as well turn it into a machine that generates real business. This episode is the entire roadmap. Seven plays that take a single open house and turn it into a pipeline of conversations, because the universal law of real estate is simple: the more conversations you have, the more money you make. Here's what we cover: How to vlog the whole day and run it through the content waterfall to pull 30+ pieces of content out of one open houseThe $20-a-day Meta invite ad to run three days outThe expired listing business card drop (and the one thing you should never write on it)The model match flyer play, and why the medium tells you the source of every callHow to turn the homes that can see your open house into relationships instead of complaintsThe after touch almost nobody runs, and why an open house full of buyers' agents is a wild success, not a bustHow to position it so it actually performs, and why you can run this with anybody's listing Run this three days a week and I don't know what else you'd need to do to fill your pipeline over the next 30 days.
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