PodParley PodParley
PodParley
How to Achieve High Lifetime Value? (Classic)

EPISODE · Apr 17, 2026 · 36 MIN

How to Achieve High Lifetime Value? (Classic)

from The PPC Den: Amazon PPC Advertising Mastery · host The PPC Den

Want to win on Amazon? Join our chat with Michael and Joe Shelerud from Ad Advance. We'll simplify how to calculate your target ACOS and show you ways to make products that keep customers coming back, building a super strong brand in the process. Plus, we'll talk about boosting your repeat purchase rate to keep the sales rolling in.Get ready to race ahead in Amazon’s marketplace with strategies that put you in the lead. This episode is a rerelease of one of our most popular episodes. Please note the resources and link section for any relevant updates.We’ll see you in The PPC Den!🦡 Highlights ​​00:00 - Welcome1:50 - Small Talk: A Warm Winter at Minnesota4:00 - How to Encourage More Repeat Buys at No Cost?6:43 - Who Dominates in Profitable Per-Click Spending?10:27 - Why is Branding Expensive?14:20 - Starting Small: You Don’t Need Many Products17:25 - Exploring the Customer Loyalty Analytics Dashboard18:25 - The Math Behind Your Target ACOS21:40 - Increasing Repeat Purchases23:58 - Key Drivers of Lifetime Value After the First Sale27:36 - Should Brand Search Strategy Change Despite Uncertainty?31:00 - Rapid Fire🦡 Resources & Links🦡 GET AD BADGER ➡️ Find Michael Erickson Facchin — Ad Badger’s CEO and soul, PPC whisperer, and your go-to guide through the wild world of Amazon advertisingHow Can I Best Use The Product Opportunity Explorer For My Amazon PPC Campaign?How Can I Become An Advanced Amazon Marketer?How Can I Reach My Full Potential In The Amazon PPC Space?How Can I Best Use Amazon Marketing Cloud?Analyzing 2 Amazon Advertising PPC Accounts With Low ACOSThe Secret To Improving Your ACOS And Revenue For Your Amazon PPC Campaign📚 Unlock our FREE comprehensive Amazon Marketing PlaybookSubscribe to our newsletterTransform your workflow with our comprehensive Amazon Advertising checklistReview all our show notes-Host and Executive Producer: Michael Erickson FacchinGuest Co-Host: Joe Shelerud Senior Producer: Nancy Lili GonzalezPodcast Coordinator and Graphic Designer: Sofiia PodashVideo and Audio Editor: Pedro Moreno

NOW PLAYING

How to Achieve High Lifetime Value? (Classic)

0:00 36:01

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

MG Show MG Show The MG Show, hosted by Jeffrey Pedersen and Shannon Townsend, is a leading alternative media platform dedicated to uncovering the truth behind today’s most pressing political issues. Launched in 2019, the show has grown exponentially, offering unfiltered insights, comprehensive research, and real-time analysis. With a commitment to independent journalism and factual integrity, the MG Show empowers its audience with knowledge and encourages active participation in the political discourse. The Game Radio Popolare Soldi, lavoro, avidità, disoccupazioni: il grande gioco dell’economia smontato ogni giorno da Raffaele Liguori. Photo Breakdown Scott Wyden Kivowitz Photo Breakdown is a podcast in which we explore the world of photography with a trusted guide, host Scott Wyden Kivowitz. His expertise and passion bring the industry to life as we explore the stories, trends, and ideas shaping it today. Join us as we dissect everything from incredible photographs and creative techniques to the latest gear releases and hot topics in the photography community.In each episode, we break down what’s happening behind the scenes - whether it’s making a powerful image, a candid discussion on industry trends, or a reflection on the tools and technology changing how we make photographs. You’ll get insights, expert opinions, and a fresh perspective on what’s top of mind for photographers right now.Anticipate short, engaging episodes brimming with ideas and inspiration. Be part of the conversation by sharing your thoughts, voice notes, and comments. Your participation is what makes our community vibrant and dynamic.It’s more than just photography - everyth The Last Outlaws Impact Studios at UTS In a History Lab season like no other, we're pulling on the threads of one of Australia's great misunderstood histories, moving beyond the myths to learn what the Aboriginal brothers Jimmy and Joe Governor faced in both life and death.Australia's budding Federation is the background setting to this remarkable story, that sees the Governor brothers tied to the inauguration of a 'new' nation and Australia's dark history of frontier violence, racial injustice and the global trade and defilement of Aboriginal ancestral remains. This Impact Studios production is a collaboration with the Governor family, UTS Faculty of Law and Jumbunna Institute for Indigenous Education and Research.The Last Outlaws teamKatherine Biber - UTS Law Professor and Chief InvestigatorAunty Loretta Parsley - Great-granddaughter of Jimmy Governor and the Governor Family Historian Leroy Parsons - Governor descendant, Narrator and Co-WriterKaitlyn Sawrey - Host, Writer and Senior ProducerFrank Lopez - Writer,
URL copied to clipboard!