EPISODE · Sep 9, 2025 · 44 MIN
How to be a Store-In-Store Success with Joe Gordon, Chief Supply Chain and Technology Officer at Krispy Krunchy Chicken
from Elevating Brick & Mortar · host ServiceChannel
Joe describes his unique business model, which operates in convenience stores rather than standalone locations. With a focus on consistency, quality, and brand experience, Krispy Krunchy Chicken has grown to over 3,400 locations. Joe also highlights the importance of strong supply chain management, brand awareness, and good culture. Welcome to Elevating Brick and Mortar. A podcast about how operations and facilities drive brand performance.On today’s episode, we talk with Joe Gordon, Chief Supply Chain and Technology Officer at Krispy Krunchy Chicken. Krispy Krunchy Chicken operates nearly 3,400 quick-serve locations and provides foodservice solutions for convenience stores, truck stops, universities, casinos and more across the U.S.TIMESTAMPS:00:21 - About Krispy Krunchy Chicken01:05 - Joe’s journey12:32 - Commitment of the licensee14:47 - C-store consistency19:14 - Scaling for growth24:14 - Spreading brand awareness31:14 - Industry trends37:00 - Future thinking44:00 - Where to find Joe44:24 - Sid’s takeawaysSPONSOR:ServiceChannel brings you peace of mind through peak facilities performance.Rest easy knowing your locations are:Offering the best possible guest experienceLiving up to brand standardsOperating with minimal downtimeServiceChannel partners with more than 500 leading brands globally to provide visibility across operations, the flexibility to grow and adapt to consumer expectations, and accelerated performance from their asset fleet and service providers.LINKS:Connect with Joe on LinkedInConnect with Sid Shetty on LinkedinCheck out the ServiceChannel Website Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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Joe describes his unique business model, which operates in convenience stores rather than standalone locations. With a focus on consistency, quality, and brand experience, Krispy Krunchy Chicken is growing faster than ever.
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How to be a Store-In-Store Success with Joe Gordon, Chief Supply Chain and Technology Officer at Krispy Krunchy Chicken
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