How to Become an Influential Consultant Through Digital Storytelling With Jack Dyer episode artwork

EPISODE · Dec 8, 2025 · 34 MIN

How to Become an Influential Consultant Through Digital Storytelling With Jack Dyer

from Consulting Leaders

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)**********************************************************************Jack Dyer is a designer-turned-founder who now runs Storytold™, a consultancy focused on transforming how leaders communicate online. He helps consultants and CEOs move from being “good at what they do but invisible online” to becoming influential voices with a clear narrative and a recognisable digital presence.His team creates UX-led websites, LinkedIn makeovers, creative concepts, video, and content that reflect a leader’s true personality, not the generic, polished persona most people default to. The goal is simple: make your digital presence a revenue-generating asset.For consulting firm owners, Jack’s experience sits right at the intersection of story, design, and growth, a combination that can help any consultant communicate more clearly and close clients more easily.***************************************************************************Proposed Interview Structure:1. What got you into this mix of UX, design, and now storytelling for founders and CEOs? Was there a specific moment where you realised ‘this is the thing I want to do’?2. When a founder or CEO comes to you, what’s the real problem under the surface? Their LinkedIn ‘looks fine’, but what’s actually broken from your perspective?3. Who are your ideal clients today? Are you mainly working with solo founders, small leadership teams, or larger organisations, and who’s usually the real decision maker in the deal?4. For Storytold™ itself, how do clients typically find you? What’s worked best to attract new business that you think consulting firm owners could realistically copy or adapt?5. Once someone shows interest, maybe they’ve seen you on LinkedIn or been to a workshop, what does your sales process look like from first conversation to a signed engagement?6. Once you’re working with a client, what does your process look like to make sure the storytelling actually leads to results, not just pretty content, and keeps the relationship going long term?”7. As a founder, where do you feel most stretched or stuck right now, if anywhere?8. Looking ahead, where do you see the biggest opportunities for consultants using digital storytelling over the next few years?*********************************************************************Know more about Jack DyerWebsite Link: https://www.linkedin.com/in/jackjddyer/Email: [email protected] with Jack Dyer on LinkedInLinkedIn link: https://www.storytold.co.uk/Apply to be a guest on Consulting Leaders:https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/

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