EPISODE · Aug 6, 2026 · 34 MIN
How to Become the Trusted Advisor to Executive Teams With Eric Kaufmann
from Consulting Leaders
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)Want to solve Branding and Lead-Gen for good for your B2B Business? Download our Completed Playbook for FREE: https://ghapodcast.com/b2b-podcasting-secrets-pod**********************************************************************Many firms help clients improve strategy, operations, or execution. Eric Kaufmann helps leadership teams improve the way they lead together. For more than 25 years, Eric has partnered with CEOs and executive teams navigating growth, succession, organizational change, and leadership challenges. Through Sagatica, he helps executive teams strengthen trust, improve decision-making, increase accountability, and develop the leadership maturity required to lead increasingly complex organizations. In this conversation, we'll explore how Eric built a premium advisory practice around executive leadership, how he earns the trust of senior decision-makers, and the lessons professional services firm leaders can apply to build stronger client relationships and more valuable firms. Proposed Interview Structure: 1. What got you into consulting, and what led you to focus specifically on helping executive teams become more aligned and effective? 2. What specific problem are you helping your clients solve, and why is solving that problem so important to you personally? 3. Who are your ideal clients today, and who usually holds the decision to bring you in or hire Sagatica? 4. How do your best clients typically discover your firm, and what marketing approaches have consistently generated the highest-quality consulting engagements? Sub Question: What role do you think podcasts can play as a marketing tool for professional services firms and executive advisors? 5. Your work involves high-trust engagements with CEOs and executive teams. From the first conversation to signing an engagement, how do you typically build enough trust to win the business? 6. Once you're working with a client, how do you build relationships that keep clients coming back and turn engagements into long-term partnerships? 7. Where do you find yourself most challenged right now as the Managing Partner of Sagatica, if at all? 8. Looking ahead, where do you see the biggest opportunity for your work over the next few years? **********************************************************Know more about Eric KaufmannWebsite Link: https://sagatica.com/Connect with Eric Kaufmann on LinkedInLinkedIn link: https://www.linkedin.com/in/erickaufmann7/Apply to be a guest on The Principal Podcast:https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/
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