How to Brand Yourself and Stand Out | JB Bernstein, Legendary Sports Executive

On this episode of #ThePlaybook, JB Bernstein, CEO of AviSight Inc. and legendary sports executive, and the inspiration for Disney's Million Dollar Arm, shares his insights on: [2:31] - How the Las Vegas business community has experienced a massive shift in recent years [4:13] - Why Hall of Fame athletes are more desirable for marketing than ever [7:48] - The key factors that help an athlete to create a lasting legacy for themselves  [13:53] - His best advice for college athletes on how to take advantage of NIL rules Tweet me your takeaway from today’s episode @davidmeltzer Email Me! [email protected] up for my Free Weekly Training https://free.dmeltzer.com/friday-training-1Text Me! (949) 298-2905 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.