How to Build a 4,000-Person Waitlist Before Launch With Stephanie Lee, Founder of Selfmade

from Female Founder World · host Female Founder World

Stephanie Lee, founder of Selfmade, is on the Female Founder World podcast with Jasmine Garnsworthy! Stephanie didn't know celebrities and investors when she started her beauty business, Selfmade. Instead, she used her savings to start the brand, built a waitlist of 4,000 potential customers, and then went on to raise $1.5 million from investors. Her business explores the relationship between the nervous system, mental health and skin. In a pretty crowded beauty market, Selfmade's got an interesting POV, great branding, and coverage in Vogue, Byrdie, and The Cut. Links Register for Group Business Coaching with Stephanie Lee on May 25: https://momence.com/s/86356955 Checkout Stephanie's brand, Selfmade and use code FFWORLD15 for 15% off: www.beselfmade.co Join a Group Business Coaching Call: https://bestie.femalefounderworld.com/events Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Learn more about your ad choices. Visit megaphone.fm/adchoices

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This episode is 37 minutes long.

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This episode was published on May 9, 2023.

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