How To Build a Content Strategy

from Content is for Closers · host Adam Vazquez

On this episode, we get into the step-by-step details of how to build a content strategy, and how to best create content as a result. 1. write down your companies values or pillars of truth 2. identify the "channels" where your customers spend their time 3. brainstorm creative create to create episodic content for each channel 4. deploy and scale via organic outreach, paid media, influencers, etc. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.productmarket.fitness

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This episode is 7 minutes long.

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This episode was published on May 31, 2019.

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