How to Build and Incentivize a Direct Sales Network From Scratch

Ryan Pineda and Danny Bay brainstorm a strategy to turn caddies, golf coaches, and industry workers into an active direct sales team for Ryan's high-ticket golf mastermind. The conversation breaks down the mechanics of direct sales structures: determining commission tiers and leadership overrides, managing FTC compliance around joining fees, setting up automated onboarding systems, and keeping sales reps motivated without paying high up-front marketing costs.