How To Conquer Your Database & Set Yourself Up for Success
from The Marketing Trench Hosted by Ricardo Bueno, Scott Schang, Dustin Steeve
The problem with most real estate professionals database is that they don't have one. Your email contacts list doesn't count as a database. Neither do the contacts in your phone. And don't pretend that the Google spreadsheet you’ve ignored is your database. We’re not here to judge: we’ve been there and, truth be told, we’re still improving our own databases. In this episode, we unearth some insights into what makes a database good and how you can set reasonable, actionable expectations as you start your database-building journey.
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