How to create a business that you love and works for you

Today’s episode of the podcast is all about your season of life and knowing how to create a business that you love and not what someone else is trying to tell you to love. I’d love to know what season of life you are in right now and how that impacts your business, and whether any of this episode resonated with you - please feel free to connect with me on my social media and let me know!   KEY TAKEAWAYS COVERED IN THE PODCAST how important it is, from a mindset, business and happiness perspective that you understand where you are in life and what you want from it why you need to unlearn everything you have learned so far about how to build your business what a coach should be doing for you and what they absolutely should not be doing how your season of life can impact your pricing and what you charge the questions you can ask yourself to discover what is important to you   THE ONE THING YOU NEED TO REMEMBER ABOVE ALL ELSE Everyone has different lives, situations and priorities – there is no one size fits all to running a business!   USEFUL LINKS   Ways you can work with Teresa as a coach Teresa Heath-Wareing Instagram Teresa Heath-Wareing LinkedIn Teresa Heath-Wareing Facebook Teresa Heath-Wareing Twitter   Transcript Hello and a very warm welcome to this week's episode of the podcast. I hope you are having a good start to your week if you are listening to this on a Monday. Otherwise, I just hope you're having a good day regardless. I did an episode recently that got a really good response about can you really have it all? Which I'm super glad it resonated with people because it wasn't a very clear episode. In the case of, it was a hard question to answer because it really depends on you and what you want and what you deem as all having it all. And it got me thinking about an episode I did a while back, and funny enough, one of my teams said to me, That they listened to it when it came out originally, and they were like, it was such a good episode that it was what brought me into your world and it was about seasons of life. And I thought, I'm gonna do that again. But also, I've just been asked to speak, not just been asked. I'm speaking at an event in Edinburgh this week, not the week of this episode, coming out the week of recording it, and I have done a presentation all around marketing mindset and why it's so important in marketing to work on your mindset, which obviously is totally my bag, and I love the mindset stuff. And while putting together this presentation and also thinking about that episode of Seasons of Life and, and knowing how to create something that you love and not what someone else is trying to tell you to love. I thought this all sounds really good and I'm gonna put together an episode. So that's what I think I'm gonna focus on today. We're gonna look at how important it is from a mindset, business, happiness perspective that you understand where you are in life and what you want from it, and not to necessarily listen to the experts out there who tell you that there is only one way to have it and you should have, you know, you should do it this way and do it that way, which quite honestly drives me to distraction. So in this presentation I talk about why mindset's important, and I talk about the fact of for me, someone asked me what mindset was the other week or mindset work or mindset practices, and I described it as being aware and conscious and slowing down and really paying attention to things that you're thinking and doing and various things like that. But for me, it can actually change the, change the money you earn, it can stop you earning money and it's so very important. So when I was putting together this presentation about, you know, what should you do in order to have a good mindset, one of the things I put as number one was to basically unlearn everything you've been taught today. Because as I have said many, many times before, there are many experts out there who tell you, That you should or shouldn't do something. Someone contacted me the other day actually and said they wanted to work with me. They were looking at working with a coach, but other coaches told them they had to have a group program cuz that's the way it worked. That was where the money's at. That's what's so good. And it's like she said, you know, will you force me down that route? And I said, "I won't force you down any route. Do you want a group program?" "No." "Then no, don't have one." It really, really drives me insane where I hear other experts and other coaches saying they're coaches and they basically tell you exactly what you should do or tell you that the only way of doing it successfully is the way that they happen to do it. That's not a coach. Coach doesn't teach you what they did. A coach helps you understand what you want, gets you clear on what you want, and helps you create a plan for you to do that. So, like I said, number one on this presentation was basically I did the three A's and A was abandoned. So unlearn what you've been told and the reason I told people that they need to do this is because there's a lot of experts I had there with bs, like absolutely either lying straight through their teeth or telling you a truth that they want you to hear. So one of the examples I gave was the fact of someone wanted a webinar and they said that someone with an email list of something like 130 people sold a course online and got 30,000 dollars in their first go. Well, that's all they said. They didn't say whether they had a Facebook group. They didn't say whether they had a podcast or whether they had got like, you know, actually this course was really expensive and they only sold three. Like they didn't say any of those things. They just said small list got $30,000. So of course what happens, someone looks at that and thinks, great, I've got a small list, I can earn that. Tries to do the same. It doesn't work for them. And then where does that leave them? That leaves you and them thinking, well, it's me, isn't it? There's something wrong with me. I can't do it. The same with other experts out there. And funny enough, the example I gave on the podcast that I did a while back was that someone had posted into a group basically saying that, you know, Their line was, "You are not busy. You just don't have the wisdom to know what to do first." which I took huge umbrage to because I have a very busy life, as do lots of people who have other considerations in their life other than just their business. And this person in particular didn't seem to have any other responsibilities. They were young. I dunno if they're in their relationship, but they don't have children or anything like that. And it's like you can't throw a sweeping statement out there like that. You can't just go, this is fact because it's not, not for anyone. And. Yes, it was fact for that one person. But if you are trying to lead people, if you've got a voice out there and you are being an expert, then that is really flipping dangerous. The other thing it doesn't do is it doesn't take into account your business like, so again, when people throw these things out there, it doesn't take into account what you do for a business. It like some things will work really well in one industry and not in another, and it doesn't take into account your season of life. So one thing that's really important and my next step in this presentation was It's about a line. How do you get really clear on who you are and what you want? Because until you do that, it's really hard to then make a plan. So when we talk about seasons of life, we talk about who you are in the person of it, not just the business. And there are lots of people and, and I could argue that males find this easier than than females, but you know, I dunno that I wanna be so stereotypical, but as a female often, and I can only speak as myself as a female, we have, you know, obviously I am a wife to my husband. I am a mom, I am a stepmom. I have dogs. Jezz man, the dogs are so hard work sometimes, you know, I run a home like I have my dad who. I have to see and occasionally do stuff with, because me and my sisters help him out. My brother's special needs, like there are many, many things going in in my life. My daughter, however, is now 13, going on 23, and she does not take the care that a five year old takes when I first started my business. So one of the things that I love to do is travel and the season of life that I am in. It is much easier for me to travel with work than ever has been because my daughter is...