How to Create a Magnetic Brand Through Storytelling with Gabrielle Dolan

We've been telling stories to each other for 1000's of years and we even think of our lives as a narrative so why do we have such an aversion to using storytelling in business and how can we harness this powerful tool to create a magnetic brand?Today we are joined by Gabrielle Dolan founder of ‘Jargon free Fridays’, best selling author of several books including ‘Real Communication: How To Be You and Lead True’ and ‘The Essential Guide to business storytelling’ and brand storytelling expert and consultant.She shares why story matters in business and how you can use it to build a magnetic brand from the inside out. Gabrielle links: Website - https://gabrielledolan.com/Free storytelling starter kit - https://gabrielledolan.com/starterkit/Books - https://gabrielledolan.com/books/LinkedIn - https://www.linkedin.com/in/gabrielledolan/Instagram - https://www.instagram.com/gabrielledolan.1/Twitter - https://twitter.com/GabrielleDolan1Facebook - https://www.facebook.com/gabrielledolanconsulting/ Business Storytelling26th October - https://www.eventbrite.com.au/e/business-storytelling-virtual-webcast-with-gabrielle-dolan-tickets-169555786923 23rd November - https://www.eventbrite.com.au/e/business-storytelling-virtual-webcast-with-gabrielle-dolan-tickets-169572137829 Presenting with Impact8th November https://www.eventbrite.com.au/e/presenting-with-impact-virtual-webcast-with-gabrielle-dolan-tickets-169573576131------------------------Do Feel like your brand could use improving but not sure where to start?Or are you looking to build upon and grow your existing brand to create more impact? Or are you seeking an impactful, iconic and memorable logo and brand identity system?Schedule a brand discovery consultation call here - https://www.elementsbrandmanagement.o.uk/schedule-a-call------------------------SUBSCRIBE to our brand tip video series delivered straight to your inbox - https://bit.ly/2A8kpif------------------------Other Social ChannelsYouTube - Support the showFree Brand Development ResourcesHow strong is your brand? Take our brand assessment and find out - https://bit.ly/2VksUSjUnified Brand Podcast - Subscribe here - http://spoti.fi/3sdg5nq Brand Building Course - Learn how to build a magnetic brand that stands out from the competition and grows your business - http://bit.ly/2Zw5dos