How to create an effective testimonial video
from Death to the Corporate Video Hosted by Tory Merritt, Guy Bauer, Hope Morley
Like many marketing materials, the testimonial video appears deceptively simple. Go interview a happy customer, cut it together, boom, done, wonderful, slap it on the website! But we’ve seen plenty of bad examples of this format. This episode will walk through 7 tips for how to create a testimonial video that works. Read the tips and access all the resources on our website: How to create an effective testimonial video Ready to shoot your own testimonial? Start with our buyer’s guide on hiring a video production company.
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What this episode covers
A great testimonial video deserves a place of honor in your video marketing strategy. Here’s 7 tips to making one that works.
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