How to Customize Packaging for Ecommerce | Ep. 14

What does it take to design award winning packaging that delivers an ROI for online and in-store packaging? Get a behind the scenes look at Beardwood & Co.'s process for redesigning Hill's Science Diet packaging that spanned over 900 SKUs around the world.  Understand the decisions and strategy that drove the packaging design and how to navigate design for a global online market.  Connect with Sarah Williams: Beardwood: https://beardwood.com LinkedIn: https://bit.ly/SarahBeardwood Connect with Evelio Mattos: https://bit.ly/EvelioMattos Leave some feedback: • What guests should we have on next? • What packaging topic would you like to learn more about? • Did you learn something from this episode? If you did please leave a short review.