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EPISODE · Nov 12, 2021 · 51 MIN

How to Design Great Packaging That Creates an Emotional Bond With Your Audience with Michael Keplinger

from The Unified Brand - Branding Podcast · host Elements Brand Management

Have you ever worried about standing out from the crowd? If the answer’s yes and you’re a product-based brand, then you’re also likely thinking about your brand’s shelf appeal… Step in Michael Keplinger, partner at SmashBrand. An agile brand strategy agency specialising in helping businesses optimise their packaged goods. Michael will teach you how user testing helps you to create attention-grabbing packaging. Michael's links: Website- www.smashbrand.com Facebook - https://www.facebook.com/SmashBrand Twitter - https://twitter.com/smashbrand Instagram - https://www.instagram.com/smashbrand_agency/?hl=en Linkedin - https://www.linkedin.com/in/michaelkeplinger/ ------------------------ Do Feel like your brand could use improving but not sure where to start? Or are you looking to build upon and grow your existing brand to create more impact? Or are you seeking an impactful, iconic and memorable logo and brand identity system? Schedule a brand discovery consultation call here - https://www.elementsbrandmanagement.o.uk/schedule-a-call ------------------------ SUBSCRIBE to our brand tip video series delivered straight to your inbox - https://bit.ly/2A8kpif ------------------------ Other Social Channels YouTube - https://www.youtube.com/channel/UCB1DttwtvyIL5wOAewMSeRw Instagram - https://www.instagram.com/elementsbrandmanagement/ Facebook - https://www.facebook.com/ElementsBrandManagement/ Twitter - https://twitter.com/ElementsBrand Website - https://bit.ly/36BQX00 Support the show Free Brand Development Resources How strong is your brand? Take our brand assessment and find out - https://bit.ly/2VksUSj Unified Brand Podcast - Subscribe here - http://spoti.fi/3sdg5nq Brand Building Course - Learn how to build a magnetic brand that stands out from the competition and grows your business - http://bit.ly/2Zw5dos

Episode metadata supplied by the publisher feed · Published Nov 12, 2021

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How to Design Great Packaging That Creates an Emotional Bond With Your Audience with Michael Keplinger

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