EPISODE · Jan 19, 2026 · 51 MIN
How to Double Your Consulting Revenues Through Buyer Focused Selling With Peter Strohkorb
from Consulting Leaders
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)**********************************************************************Peter has spent 25+ years leading sales and marketing teams at Sony, Canon, Dell, 3M, and CSC before launching his own advisory. Today he works with B2B founders and leadership teams across Australia and the USA to fix stalled pipelines, reduce long sales cycles, and build sales systems that reflect how buyers actually buy. His methodology, Buyer-Focused Selling, is practical and simple, but not simplistic. He helps clients clarify value, remove friction, and rebuild the sales motion around modern buying psychology.The results include doubled valuations, doubled revenues, and in some cases a complete turnaround of a struggling services business. For consulting firm owners, Peter brings a rare combination of enterprise experience, mid-market pragmatism, and a deep understanding of what actually moves a high-ticket B2B deal forward. This conversation cuts through noise and focuses on what works.**********************************************************************Proposed Interview Structure:1. What initially drew you into sales and consulting after your career across Sony, Canon, Dell, and 3M?2. You talk a lot about “selling the way buyers want to buy.” What core problem are most B2B services firms struggling with today, and why does it matter?3. Who do you typically work with today, and in those organisations, who’s actually making the buying decision when you’re brought in?4. You’ve built a strong personal brand on LinkedIn and YouTube. What’s been most effective for attracting new clients, and what should consulting firm owners stop doing?5. Consulting sales cycles can drag on for months. How do you shorten cycles or shift the conversation so prospects move faster and with more certainty?6. Once you’re inside an engagement, what’s your process for ensuring clients see fast wins and stay long enough to realise the bigger outcomes?7. Even experts hit walls, where do you find yourself most challenged today in your own advisory work, if anywhere?8. Looking ahead, where do you see the biggest opportunities, or disruptions, for B2B sales and consulting over the next few years?*********************************************************************Connect with Peter Strohkorb LinkedIn link: https://www.linkedin.com/in/peterstrohkorbsalesmarketing/Website Link: https://peterstrohkorbconsulting.com.au/Know more about Peter StrohkorbYoutube Channel: https://www.youtube.com/@PeterStrohkorbSalesAdvisory1-Minute Life Lessons for Business Owners: https://youtube.com/playlist?list=PLhD1YlNNgUSlLqhD6aHGyvkx57aIbw0K8&si=mX5OHfB6PWLO7YTEMy Ai alter ego, called "Ask Peter" : https://www.peterstrohkorb.com/ai-adviceMy free 5-minute Sales Funnel Test: https://peterstrohkorbconsulting.com.au/sales-checklistMonthly Sales Masters Roundtable: https://peterstrohkorbconsulting.com.au/roundtablesMy Sales Blog: https://peterstrohkorbconsulting.com.au/sales-articles-blogApply to be a guest on Consulting Leaders:https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/
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How to Double Your Consulting Revenues Through Buyer Focused Selling With Peter Strohkorb
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