How to ethically and effectively use PLR content in your business

Branding concerns, tech troubles, clients to serve, a team to manage, email to answer, and don’t forget life, family, and laundry, too. Our list of things to do is long and seemingly endless. Oh, and somewhere in there, you’re supposed to be creating content. Blog posts, podcast episodes, opt-in offers, emails, and don’t forget courses and digital products to sell. It’s a lot, I know, and it leaves most of us looking for ways we can lessen the workload. Enter PLR, or private label rights content. These pre-written (and in some cases, pre-designed or even pre-recorded), rebrandable products promise to slash your content creation time while maintaining your quality standards, but do they really? And how can you use content that’s sold to hundreds of people and not sound like everyone else in the process? We’ll find out on this week’s episode of the Tiny Course Empire podcast. What you’ll learn in this episode: What PLR is and why you might want to use it in your business Legitimate uses for PLR content Some less-than-ethical ways you might be tempted to use PLR Why some uses for PLR will only end up costing you money Smart “rules” for buying and using PLR that will save you time and effort My personal list of trusted PLR sellers Resources mentioned: Six-Figure Systems is my monthly program where we focus on sustainable, profitable business strategies for coaches, digital product sellers, and course creators. Coach Glue is my go-to resource for business coaches in search of rebrandable content. Thrive Anywhere creates the best looking workbooks and planners I’ve ever seen, and they all come with commercial (PLR) rights. Piggy Makes Bank is my top pick for self-help and business-related content. Color Monthly designs adorable coloring pages that all come with private label rights.