How to Expand Your Business to the US: Challenges, Access, and Opportunities | Erin McKelvey | EP 7 episode artwork

EPISODE · May 21, 2026 · 1H 9M

How to Expand Your Business to the US: Challenges, Access, and Opportunities | Erin McKelvey | EP 7

from Transatlantic Titans · host Manny Schoenhuber

Is the American Dream still the ultimate goal for European businesses, or is it a "Wild West" of hidden risks? In Episode 7 of Transatlantic Titans, we sit down with Erin McKelvey to discuss the brutal reality of cracking the US market. From navigating massive cultural shifts to leveraging economic incentives in Texas, Erin shares the blueprint for European companies looking to scale across the pond.____________________00:00 Introduction to Erin McKelvey01:58 Erin's Journey from the Pacific Northwest to Texas03:19 The Influence of European Culture on Aaron's Life07:25 Transitioning to the European American Chamber of Commerce10:19 The Role of the European American Chamber of Commerce15:15 Cultural and Language Barriers in Business18:57 Services Offered by the EACC to European Companies22:33 Understanding the U.S. Market for European Companies26:04 The Appeal of the U.S. Market for European Entrepreneurs27:23 Strategies for Cracking the U.S. Market34:59 Misconceptions About Doing Business in the U.S.39:27 Cultural Differences in Communication40:21 Evolution of the Business Landscape42:40 The Impact of COVID-19 on Expat Life44:41 Navigating Opportunities and Risks in Texas46:53 Understanding Economic Development Incentives49:29 Challenges for European Companies in the US53:13 Advice for Entering the US Market55:24 Future Trends for European Businesses59:37 Success Factors for European Companies01:04:14 Cultural Insights and Personal Reflections____________________𝗖𝗢𝗡𝗡𝗘𝗖𝗧 𝗪𝗜𝗧𝗛 𝗘𝗥𝗜𝗡🔗 LinkedIn: https://www.linkedin.com/in/erinkmckelvey/📧 Email: [email protected]𝗠𝗢𝗥𝗘 𝗙𝗥𝗢𝗠 𝗠𝗔𝗡𝗡𝗬🎥 YouTube: https://www.youtube.com/@UCBaxlXNsXqu395c3vftkbWQ 🔗 LinkedIn: https://www.linkedin.com/in/mannyschoenhuber/📸 Instagram: https://www.instagram.com/mannyschoenhuber/📧 Email: [email protected]📖 Get the #1 Best-Selling Book: https://www.amazon.com/Mastering-Market-Entry-Europeans-America/dp/1544545533/ref=sr_1_1?crid=3GIXYWU947MTN&dib=eyJ2IjoiMSJ9.B_5ML82MOcIRp5gxnrw144iDrwPs2FczKUs_1mHkYdA.XBFdJkCkm3J5d_VCT5FnFlTGDwmtVwtl9xLoJ7QRNAc&dib_tag=se&keywords=manny+schoenhuber&qid=1775770721&sprefix=manny+schoenhuber%2Caps%2C179&sr=8-1👍 𝗟𝗜𝗞𝗘 - if you enjoy this content🔔 𝗦𝗨𝗕𝗦𝗖𝗥𝗜𝗕𝗘 - for more strategies on how Europeans make it BIG in America#transatlantictitans #mannyschoenhuber ⚠️ Disclaimer:This podcast is for informational purposes only and does not constitute professional legal or financial advice. Please consult with a qualified professional regarding your specific business situation.

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