How to Get on Shoppers’ ‘Nice Lists’ This Holiday Season

Brandon Rael has decades of retail industry experience. As a member of RetailWire’s BrainTrust, a Rethink Retail Top Industry Influencer, and part of Kynryl’s consulting team, his daily focus is keeping pace with the new trends driving the retail industry forward. So who would be a better person than Brandon to dig into holiday trends and predictions? During this episode of Retail Remix, he shares: The critical role that social commerce will play in driving product awareness and conversions; How retailers can optimize their marketing and promotions strategies to maximize revenue; and Why personalization and curation are both critical for standing out and setting a foundation for loyalty. RELATED LINKSConnect with Brandon on LinkedInRead this article featuring Brandon’s holiday predictionsLearn more about KyndrylCheck out other industry experts’ holiday predictions