How to Host Better Fundraising Events (According to Real Donor Data)

In this episode of Hey Nonprofits, Trevor is joined by Steve Johns, CEO of One Cause and author of Fearless: Leadership lessons at the Crossroads.Discover why in-person gatherings spark more meaningful relationships, how gratitude can amplify donor loyalty, and why smaller, community-focused events lead to bigger wins. Learn what the data says about scaling events effectively and how personal stories and testimonials can deepen donor relationships. Steve also shares invaluable insights into navigating economic challenges while keeping fundraising efforts authentic and impactful.Find Steve on LinkedIn: https://www.linkedin.com/in/stevejohns3/This episode was brought to you by HGA Fundraising. The team at HGA helps event fundraisers create auction success with the most profitable (and mission focused) auction items in the space. Trips and experiences that excite donors, ignite bidding, and help your organization RAISE MORE MONEY.To learn more about HGA Fundraising click here:  https://hgafundraising.com/trips-and-experiences/Sign up to receive the HGA Fundraising newsletter to receive fundraising insights from the brightest minds in the space: https://hgafundraising.com/subscribe-to-newsletter/Feeling stuck with your fundraising? No matter where you are at in your journey, HGA offers FREE coaching for fundraisers:  https://hgafundraising.com/nonprofit-coaching/Chapters:0:00 Boost Your Mission with In-Person Events1:51 Why Smaller Venues Create Big Music Magic5:25 John Mayer’s Hidden Talent and Summer Concert Plans7:12 How Music Events Strengthen Communities & Fundraising11:09 Secrets to Long-Term Fundraising Success13:16 Building Strong Teams for Fundraising Wins16:48 The Power of Relationships in Nonprofit Leadership18:38 Honest Communication During Tough Times22:18 Stay in Control During Uncertain Moments23:57 Communication Tips for Fundraising Success27:47 How Gratitude Supercharges Donor Relationships29:20 Scaling Events: Secrets to Big Impact32:43 Testimonials That Boost Donor Loyalty34:40 Gratitude & Community: The Keys to Fundraising37:47 Raise Conference: Elevating Fundraising Professionals39:44 Networking and Learning at Powerful Fundraising Events43:11 Patience Pays Off in Big Fundraising Goals44:51 Innovate Nonprofit Success with Technology48:34 Avoid These Fundraising Overthinking Traps50:38 Resilience: Thriving Through Economic Challenges