How to Know if Podcast Guesting is Right For Your Business

In this episode of the Interview Connections Podcast, Jessica Rhodes and Margy Feldhuhn get candid about a question not enough people ask before diving into podcast guesting: Is this the right strategy for your business?With over 30,000 interviews booked and 800+ clients served, they’ve seen firsthand who this strategy works for—and which businesses it does not move the needle for. If you're wondering whether podcast guesting is the best next investment for your business, this episode is a must-listen.What You’ll Learn:The key signs that podcast guesting is not a fit for your businessWhat makes someone a perfect guesting candidateWhy having a compelling story isn't enough (without a way to monetize)The types of business goals podcast guesting supports—SEO, visibility, high-ticket client acquisition, and moreHow your online presence (or lack thereof) can make or break your successWho Should Skip Podcast Guesting:Those without an offer or a business model that can monetize global visibilityEntrepreneurs with ultra-niche or hyper-local audiencesHigh-volume, low-ticket business models People without a website or online presence Guests with highly controversial public personas (hosts will check!)Who Should Absolutely Do It:Entrepreneurs with high-ticket offers or servicesBrands that thrive when their audience understands the strategy behind the offerExperts with strong personal stories that differentiate them from competitorsFounders looking to build SEO, brand authority, and content assetsBusinesses whose clients are actively searching for what they offerConnect with Us: 📱DM us on Instagram @InterviewConnections💻 Book a consult!Referenced in this Episode:Digital Dominance Podcast feat. Jessica – for a great website designer recommendation