EPISODE · Jul 27, 2026 · 39 MIN
How to Leverage Community and Relationships for Sustainable Business Growth with Susie Adelson and Rita Nalbandian
from This Mother Means Business: Strategy, Advice, and Support for Mom Entrepreneurs · host Laura Sinclair
What if the most valuable business strategy isn't another marketing tactic—but the relationships you build along the way? For many entrepreneurs, especially mothers, networking can feel awkward, transactional, or overwhelming. But a sustainable business growth strategy is built on genuine human connection, not collecting business cards or chasing every opportunity.In this episode, Laura is joined by Susie Adelson, Co-Founder of Kelly Greene Co., and Rita Nalbandian, Business Development at The Printing House (TPH), for an honest conversation about the power of authentic relationships in business. Together, they unpack why meaningful connections create opportunities that marketing alone never can, how to approach networking with confidence, and why curiosity is one of the most underrated business skills.You'll hear personal stories about overcoming rejection, building community after major life changes, asking for help without guilt, and creating lasting business relationships by leading with generosity instead of transactions. Whether you're attending networking events, reaching out through LinkedIn, or simply trying to grow your confidence, this conversation offers practical, actionable advice you can apply immediately.This episode is especially valuable business advice for mothers who are building businesses while balancing family responsibilities. When your time and energy are limited, the quality of your relationships matters more than the quantity of your networking efforts. A thoughtful business growth strategy isn't about meeting everyone—it's about building trust with the right people over time.In this episode, you'll learn:Why authentic relationships are one of the strongest drivers of sustainable business growth.How to network without feeling salesy or transactional.The difference between real friends, proximity friends, and business relationships.Practical ways to start conversations with confidence.Why asking for help is a strength—not a weakness.How curiosity creates stronger business opportunities than self-promotion.Simple follow-up strategies that build long-term trust and connection.Business isn't built in isolation. The strongest business growth strategy includes people who challenge you, support you, and open doors you never expected. When you invest in authentic relationships instead of chasing quick wins, you create the foundation for sustainable business growth—and the kind of business advice for mothers that recognizes success is rarely built alone.If this conversation encouraged you to build your network differently, subscribe so you never miss an episode, share it with another entrepreneur who could benefit from it, and start one meaningful conversation this week. You never know where a genuine connection might lead.Connect with today's guests:Susie Adelson – Co-Founder, Kelly Green Co.Rita Nalbandian – Business Development, The Printing House (TPH) Tags: business growth strategy, sustainable business growth, business advice for mothers, networking for entrepreneurs, women in businessJoin This Mother Means Business Community : www.thismothermeansbusiness.com/community Laura's Links:• Website • Laura's Instagram • LinkedIn • Facebook • Pinterest • TikTok
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What if the most valuable business strategy isn't another marketing tactic—but the relationships you build along the way? For many entrepreneurs, especially mothers, networking can feel awkward, transactional, or overwhelming. But a sustainable business growth strategy is built on genuine human connection, not collecting business cards or chasing every opportunity. In this episode, Laura is joined by Susie Adelson, Co-Founder of Kelly Greene Co., and Rita Nalbandian, Business Development at T...
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How to Leverage Community and Relationships for Sustainable Business Growth with Susie Adelson and Rita Nalbandian
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