How to maximize your nonprofit's end of year donors with Jess Campbell

Jess Campbell is an email list expert and seasoned nonprofit fundraiser who has raised over $17 million throughout her career—and in this episode, she shares exactly how you can strengthen your digital fundraising strategy.We dive into how to run effective end-of-year campaigns that not only bring in donations but also create long-term donor relationships.Jess breaks down how to turn one-time end-of-year donors into consistent monthly supporters, why donor retention should be a top priority, and how building a strong donor base can create more sustainable funding for your nonprofit.We also explore what makes an email marketing campaign truly effective—from messaging to strategy—and how to grow your digital campaigns in a way that feels both authentic and impactful.If you’re looking to level up your fundraising, especially during your most important giving season, this episode is packed with insights you can put into action right away.ABOUT OUR GUESTJess Campbell is an email marketing expert and nonprofit fundraising strategist with nearly two decades of experience helping organizations grow their donor base and increase revenue. Over her career, she has raised more than $17 million for nonprofits through strategic campaigns, donor engagement, and digital marketing.Jess specializes in helping nonprofits leverage email marketing to build stronger relationships, improve donor retention, and create sustainable, recurring revenue streams.OTHER RESOURCES:Weekly Newsletter: “Write Grants. Get Paid” - Get thought leadership on grant and freelance grant writing strategies every week in your inbox. https://grantwritingandfunding.com/Freelance Grant Writer Academy: Replace your Full-Time Income Writing Grants Part-Time from Home. https://grantwritingandfunding.com/freelance-grant-writer-academy/Grant Professional Mentorship: Double your Monthly Revenue with an Income Stream Outside of Grant Writing. https://grantwritingandfunding.com/mentorshipRATE, REVIEW, & FOLLOW THE PODCASTFavor, please? If you love this podcast, would you please do me a favor and leave a review on iTunes or your podcast listener?This helps others find the podcast and I read each and every review!“Every time I listen to Holly’s show, I learn something” <– If that sounds like you, please consider rating and reviewing my show!This helps me support more people — just like you — move toward writing higher quality grants without overwhelm, and to start and grow successful grant writing businesses!Also, if you haven’t done so already, follow the Grant Writing & Funding podcast to get grant and freelance grant writing proven strategies and conversations in your podcast player every single week.Thanks for listening!Warmly,Holly RustickLeading the $1 Billion for Good Movement: By 2030, aspiring and seasoned grant writers inside the Freelance Grant Writer Academy & Grant Professional Mentorship will 1) WIN $1 Billion in Grants, and 2) MAKE $30 Million in their Grant Writing Businesses. We are on our way already.———————————————————————————This podcast episode is sponsored by Bloomerang!Bloomerang is a donor management and fundraising platform built specifically for nonprofits to help you raise more, retain donors, and grow your impact. With powerful tools for donor engagement, reporting, and relationship management, Bloomerang makes it easier to build meaningful connections and drive sustainable funding.Learn more at: https://bloomerang.com/———————————————————————————