How to overcome the biggest challenge in B2B tech PR, building a story, to #getnoticed.

Get Noticed! Send a text.According to Mike Maynard of Napier, entrepreneurs who are running a great business have really great opportunities. But based on what he has observed from his clients in Napier, the biggest challenge for these businesses to #getnoticed is creating their story. How do you overcome this challenge?In this episode, Mike explains why creating a story is the biggest challenge for businesses when it comes to PR and shares how to overcome this. He also shares the most important steps in their 4-step process to build a good campaign, and some tips for entrepreneurs on how to build a great story to #getnoticed by media or their audience without spending a big amount of money.Podcast post production: XCD Virtual AssistantsVidyard - Use Video In Your EmailsVidyard is the easiest way to record and send videos that build personal connections.AI Writer - Content writing made easierGenerate Accurate, Relevant & Quality Content in 2 MinutesThe UnNoticed Entrepreneur BookThe UnNoticed Entrepreneur: Fifty Ideas for your Company to Stand OutThe Marque of an EntrepreneurGet noticed as an entrepreneur with the 19 Dots range of merchandise; bottles, cups, caps et alSupport the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/