How to Overcome the Fear of Selling with Dr. Nadia Brown

In this episode we’re joined by Dr. Nadia Brown. She holds a doctoral degree in organizational leadership and is passionate about using her knowledge to help women become authentic, confident, charge-taking leaders. Dr. Brown founded The Doyenne Agency, a sales agency who works with business owners, companies, and corporations to help their revenue reach new heights using the Consistent Sales Method. Dr. Brown reveals why women are naturally good at selling. She also discusses why women hold themselves back from success​​—and key ways you can overcome these obstacles. On this episode of the Live. Love. Engage. podcast: Why she thought she was the last person who would ever start a sales agency. What led Dr. Brown to discover and become passionate about the sales process. Why it’s important for women to shatter their inner glass ceiling. The critical sales quality necessary for success. How women are naturally good at selling (and why women downplay it). What Dr. Brown teaches the clients she works with. The skill that enables women to do their best work. The biggest lesson Dr. Brown learned when she decided to start The Doyenne Agency. Why what makes sense on paper may not always be right for you. How creating a contingency plan can help you deal with the difficulties that arise. The part of Dr. Brown’s work she loves the most. What a kudos folder is and why you should keep one. The aspect of her life Dr. Nadia Brown is most interested in right now. Brown’s sales advice for the listener. Connect with Dr. Nadia Brown The Doyenne Agency: https://thedoyenneagency.com/ Dr. Nadia's Sales Persona Quiz: discoveryoursalesblindspot.com Quick Links: Join the Live. Love. Engage. Community Intuitive Business Coaching The Live. Love. Engage. Book Support the Podcast with BuyMeACoffee.com Enjoying what you're hearing on Live. Love. Engage.? Subscribe on Goodpods or your favorite podcast platform, and click here to leave a 5 STAR Review. You can also watch the conversation on YouTube. TRANSCRIPT You're listening to the live love engage podcast. on today's show You'll learn the essential quality that every entrepreneur needs in order to be successful at sales. Stay tuned. I am Gloria Grace Rand, founder of the love method and author of the number one, Amazon. Best seller live love, engage how to stop doubting yourself and start being yourself. In this podcast, we share practical advice from a spiritual perspective on how to live fully love, deeply and engage authentically. So you can create a life and business with more. Influence and income. Welcome to live love, engage Namaste, and welcome to another edition of live love, engage. And I am delighted as always to have a guest with us on this show. I'm really enjoy meeting some really interesting, talented, amazing people. And today's guest is no exception. although I did realize, I neglected to ask you how to pronounce your name, but I'm assuming it's how it's spelled. It's Dr. Nadia brown. yep. You got it. Oh, good. Okay. I just was hoping Nadia wasn't, wasn't, you know, something different that , it looked like. So, well, lemme tell you all about Dr. Brown. And so the way, the reason she has that is that she has a doctoral degree in organizational leadership, and she's passionate about helping women become more authentic, confident leaders who take charge of their careers. And not only that, she's also a sales strategist, a consultant trainer, and she's the founder of her own company called the Doyenne agency which Is a sales agency that works with business owners, companies, and corporations to multiply revenue and awaken the consistent, closer within your sales team, using her proprietary, consistent sales method, which I love that. And that's what we're gonna, we're gonna talk a bit about that today. We're gonna talk about sales because I know as a woman entrepreneur myself, that when I first went into business and I had, and I realized that Oh, that meant I had to sell. I kinda, I didn't didn't connect that originally. And, and you know, cuz I had preconceived notions about sales and, and I'm sure lots of you listening and watching out there may have had that as well. But I like to start off with asking our guests a little bit about their journey. So what actually brought you to this point where you are this founder, your agency, cuz also in doing a little research on you, I saw that you not only have this doctoral degree, but you also had, you had like a BS degree in computer engineering. I did. So you've, you've come a long way from that. So I'm curious to know what, you know, what, what is this journey that brought you here? Oh my goodness. well, I left corporate, obviously. I love corporate and decided to launch your business, similar to what you were sharing Gloria. I had the same thing. Like I was like, wait, what I have to sell now? Like, oh crap. And helping women leaders. And, you know, really be more authentic and powerful in their leadership roles. But obviously I needed to overcome this big sales hurdle. And I often shared that I was, I'm the least likely person that would ever lead a sales agency because I didn't like sales. I was just like, I don't know how I'm gonna do this business, but I just wanna do the work that I love. And, you know, someone else deal with the selling. Well, that didn't happen. That is not my story. I had to figure it out. And through that journey, there were quite a few things that I learned in that, one was I actually do like sales once I figured out how to do sales my way, but I also realized that there were some parallels in the challenges that women who were in mostly in corporate were dealing with in their leadership roles, that a lot of women in business were dealing with When it came to sales and, I have to give credit where credit is due. So I have some very loving friends who gently and not so gently nudged me into like, girl, you need to really think about sharing your knowledge and your approach to sales with others and really supporting them. And that was the beginning of the conversations around launching a sales agency. Oh, that's awesome. Now you, you mentioned there's, some similarities there in, in the corporate world and, and business. Can you elaborate on that a little bit? What, what are you talking about there? Absolutely. So one of the things that I talked a lot about before I started doing so much about sales was shattering your inner glass ceiling. So in corporate, you hear a lot about the glass ceiling. Which we don't even have time to dive into all of that, but trust that there are there, there are challenges and opportunities. And a couple things though that I noticed was that while there are definitely challenges that women face, I'm not, not downplaying that at all. I also started to find out that because we knew that there were these challenges that were in place. There were those times when we would say no to ourselves first or we wouldn't speak up, or we would start to buy into these stories that we've been hearing sometimes even before we were old enough to work. Right. And so it was, you know, how do we, how do we get out of our own ways? So it better equips us to then be able to deal with the challenges that are very present. And when you look at sales, a lot of times we had those same issues that some of that just carried over for those of us were in corporate. We weren’t pricing as competitively, weren't willing to talk about the money or ask for the sale. We would sometimes tell ourselves no before our prospect had, you know, so we started to see those similarities between the two. Yeah. That's and that makes so much sense. And, and I understand that because it is. Selling is challenging. You know, we, there's this idea that, well, there's the stereotypical salesperson, you know, the, the car salesman and, and, and I think people then think, and especially even women that, well, the only way I'm gonna be able to be successful is I've got to sell to them as opposed to inviting people in to, to. Invest in your, to enroll in what you're you're selling. And I, I know I had to go through this too, because I just, yeah. I had a lot of these things, the same and the same issues with even not pricing. And it comes down to, you know, valuing yourself. I think a, a lot of that and not, not valuing yourself enough. But you talk about that there's there's. In particular, a, a critical sales quality that we need to have if we wanna be successful. What, what is that critical quality that all, all people, but probably even women in particular need to have if they wanna be successful. Well, there's one did not talk about a lot. That's courage. I feel like we need a lot of courage to, to deal with just what you'd said, you know, the pricing. That discomfort to be willing to extend the invitation. I wouldn't even add to be willing and courageous enough to sell like you. And that is one of the things that I wanna help women with is you don't have to sell, like you said, the used car salesman. And I think we all think him for excuse car salesman I get. And so it's just like, you know, how, how do I sell like Nadia, how do I show up to each and every conversation as, as who I am and invite people into my work. And for those times when it's not a good fit, because I think that's also one thing that we have been mistaught if you will, is that every single person, if they're human and they're breathing, they're fit and that's not always true. and so going into those conversations with different expectations, And being prepared to say, you know what, Gloria, I don't think this is a good fit right now. Right. And then I would be more than happy to refer you to someone in my network and being okay with that, I think is definitely also part of that, that process. ...