EPISODE · Jan 25, 2024 · 42 MIN
How to Plan a Digital Product Launch (Without the Last-Minute Panic) w/ Brooke Scott
from The Systems and Workflow Magic Podcast
If you have been "planning" a digital product launch by opening 47 tabs and hoping for the best... this episode is your wake-up call (said with love, you amazing muggle).I sat down with Brooke Scott, an Operations and Integration Specialist with an MBA and lean process training, and she walked me through exactly how to take a launch from total chaos to a clear, structured plan. Brooke works with everyone from advertising agencies to coaches and creative service providers, and the way she thinks about backend operations had me taking notes the entire time.Whether you are launching a course, a template, a membership, or a mini-session guide, Brooke breaks it all down into four steps you can start using right now. What you'll hear in this episodeWhy reverse engineering your launch timeline changes everything (and the lean "5 Why" method Brooke uses to cut fluff from your plan)The only platforms you actually need in your tech stack to launch a digital productHow Brooke canceled six tools in one audit and saved $1,500 for the yearWhere to start with automation if you have never set one up beforeWhy client experience after the purchase is the step most solo business owners skip (and why it is the one that matters most)A real-world example of an automated email sequence for a 12-month group programHow to set up internal automations for tracking buyers, creating folders, and organizing your backendCheck out the full blog post with links here: https://systemsandworkflowmagic.com/digital-product-launch-plan-for-photographers/Connect with Brooke Scott:📱 Instagram: @projectgrowthmode 💻 Website: https://projectgrowthmode.com/linksConnect with Me (Dolly DeLong Education)💻 Website 📱 Instagram 🎥 YouTubeThanks for joining me on The Systems & Workflow Magic Podcast! If you enjoyed this episode:✅ Sign up for weekly reminders + free resources here → Business Tools 🥳 Share a screenshot of this episode on your IG story and tag me @dollydelongeducation so I can cheer you on! 🔗 Affiliate links included. I only recommend products I personally use and love.digital product launch plan, how to launch a digital product, launch management for small business, tech stack for online launches, launch automation for solopreneurs, digital product launch checklist, reverse engineering a launch timeline, launch planning for photographers, Zapier automation for launches, email sequences for digital product launch, client experience after purchase, launch management tips, Flodesk ThriveCart launch setup, how to plan a course launch, digital product launch for creatives, systems for launching, backend systems for small business, operations strategy for creative business Hosted on Acast. See acast.com/privacy for more information.
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How to Plan a Digital Product Launch (Without the Last-Minute Panic) w/ Brooke Scott
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