EPISODE · Nov 24, 2025 · 37 MIN
How to Prep for Your Major Retail Buyer Meeting | Episode 101
from The Buyerside Chat · host Kristin Fisher
You got in. Now what?Landing a big box retail conversation is a huge win — but the real game starts now. In today’s episode, I walk you through the exact mindset shift, prep work, and follow-up strategy you need when you're stepping into conversations with major retailers (and not just indie shops).We’ll cover:The mindset you have to adopt with big buyersHow to think like a buyer (so you speak their language)What happens behind the scenes after your first pitchThe metrics, terms & lingo that'll make you look legitHow to lead the conversation to the data, not just your brand storyWhy follow-up is non-negotiable (and how to do it well)Whether this is your first major retail conversation or your tenth, you’ll walk away feeling confident, clear, and ready to show up differently.Resources mentioned:Download the FREE Retail Industry Terms & Formulas Cheat Sheet HERE COMING SOON for PRE-SALE during the Cyber Week Promo: Wholesale Pitch PlaybookEnjoy the chat!LOOKING TO GROW YOUR WHOLESALE BUSINESS?Retail Pitching👇1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HEREFaire Growth👇1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE3) Ready to take action and scale on Faire? Check out The Faire BootcampREADY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS? Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.(Doors open to limited seats in May 2026)LET'S CONNECT!Want to leave a Question to air on the podcast (OR leave a little podcast love note)? CALL IN TO THE ‘BUYER HOTLINE’ HEREWebsite: kristinfishercoaching.comInstagram @kristinfishercoachingContact: [email protected]
What this episode covers
You got in. Now what?Landing a big box retail conversation is a huge win — but the real game starts now. In today’s episode, I walk you through the exact mindset shift, prep work, and follow-up strategy you need when you're stepping into conversations with major retailers (and not just indie shops).We’ll cover:The mindset you have to adopt with big buyersHow to think like a buyer (so you speak their language)What happens behind the scenes after your first pitchThe metrics, terms & lingo that'll make you look legitHow to lead the conversation to the data, not just your brand storyWhy follow-up is non-negotiable (and how to do it well)Whether this is your first major retail conversation or your tenth, you’ll walk away feeling confident, clear, and ready to show up differently.Resources mentioned:Download the FREE Retail Industry Terms & Formulas Cheat Sheet HERE COMING SOON for PRE-SALE during the Cyber Week Promo: Wholesale Pitch PlaybookEnjoy the chat!LOOKING TO GROW YOUR WHOLESALE BUSINESS?Retail Pitching👇1) Get the NEW Buyerside Pitch Kit to help you pitch wholesale buyers with confidence. Get yours HEREFaire Growth👇1) Learn what buyers are looking for on Faire. Listen to the FREE private podcast series Unlocking Faire - Get instant access HERE2) Get my exact growth strategy inside the FREE workshop, The Faire Success Blueprint Watch now HERE3) Ready to take action and scale on Faire? Check out The Faire BootcampREADY FOR NEXT-LEVEL, HIGH-TOUCH SUPPORT IN YOUR BUSINESS? Join the Rewired Retail Collective Waitlist HERE - a 6-month high-level mastermind for product based businesses looking to scale profitably and intentionally.(Doors open to limited seats in May 2026)LET'S CONNECT!Want to leave a Question to air on the podcast (OR leave a little podcast love note)? CALL IN TO THE ‘BUYER HOTLINE’ HEREWebsite: kristinfishercoaching.comInstagram @kristinfishercoachingContact: [email protected]
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How to Prep for Your Major Retail Buyer Meeting | Episode 101
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