How to Prepare for a Natural Disaster with Jennifer Heller

Are you the kind of mom who secretly hopes the apocalypse never comes just so you don’t have to figure out what a go bag even is? Same. But what if disaster preparedness didn’t have to feel like prepping for doomsday in a bunker full of canned beans and conspiracy theories?In this must-listen episode of Unbreakable Mompreneurs, host Charisse Walker sits down with Jennifer Heller, founder of Here Comes the Apocalypse and long-time entrepreneur, to talk about how moms (and non-preppers) can realistically and creatively prepare their families for natural disasters—without the paranoia or panic.From losing family homes in California wildfires to navigating motherhood and business simultaneously, Jennifer shares how becoming a mom radically shifted her priorities and inspired her to make disaster planning actually doable—and even kind of fun. She breaks down:✅ Why the “prepper” label is getting a rebrand✅ How her I Will Thrive playbook turns vague advice into simple, achievable steps✅ What to actually pack in a go bag (hint: not a buried fridge)✅ Why having physical copies of your important documents might save your future✅ How disaster prep is really about building community resilience, not isolationCharisse and Jennifer also get real about motherhood, letting go of perfectionism, and how viewing your business like a growing child can shift how you lead and grow as a woman.This conversation will fire you up to take small, impactful steps toward protecting what matters most—and give you permission to ditch the fear-based narratives.🔗 Connect with Charisse: unbreakablemompreneurs.comInstagram: @charissewalker1🔗 Connect with Jennifer:Disaster Prep Resources: herecomestheapocalypse.comDesign & Branding: artsygeek.com👩‍👧‍👦 Because being a mom is already an emergency sometimes—might as well be ready for the real ones too.#naturaldisaster #naturaldisasters #emergencypreparedness #emergencyplanning #apocolypse #branding #marketing