How to Repurpose LinkedIn Lives as Podcasts with Jon Gay - Ep 214

Repurposing LinkedIn Lives Into Your Podcast with Jon Gay As I was thinking about what to publish this week, I decided to go to my "Vault" containing a few years of LinkedIn Live interviews, and where better to start than this episode, featuring podcast producer Jon Gay who shares strategy tips about converting past LinkedIn Live videos into a podcast and why the advice still matters. Jon explains the basics of turning video into audio, why audio can be more intimate and memorable than video, and how podcasts create long-term, evergreen ROI. He covers key production tips: using a dynamic mic like the Samson Q2U instead of a Blue Yeti, recording in a sound-friendly space, doing a mic check, what to avoid drinking before a show (dairy/carbonation), staying close to the mic, and managing notifications. He compares Zoom with local-recording platforms, discusses editing options (including Descript), and outlines hosting, RSS feeds, distribution to Apple/Spotify/YouTube, promotion tactics, and respecting audience time. We also discuss DIY vs outsourcing, pricing ranges, ideal episode length, and monetization realities. 00:00 Podcast Vault Intro 01:27 Tools Hosting Disclosures 02:34 Meet Jon Gay 04:46 Why Repurpose Lives 05:45 Jon Framework Overview 07:16 Audio Versus Video 08:42 Podcasting Growth ROI 11:23 Mic Gear Recommendations 14:02 Recording Space Setup 15:27 Zoom Versus Local Recording 18:02 Make Visuals Audio Friendly 19:07 Presentation Day Soundcheck 23:35 Mic Technique Proximity 24:55 Editing Software Options 25:14 Choose Your DAW 25:28 Before And After Edit 26:57 Descript Text Editing 28:57 Podcast Hosting Basics 30:26 Distribution And Promotion 32:10 Follow Not Subscribe 33:09 Respect Your Audience 35:41 Audience Q And A 36:10 DIY Vs Outsource Costs 39:11 Ideal Episode Length 42:07 Monetization Mindset 43:29 YouTube Audio Tradeoffs 45:43 Wrap Up And Contact Connect with Jon: https://www.linkedin.com/in/jongay18/ Visit his website: https://jagpodcastproductions.com/ Check out my affiliate / partner offers here: https://www.mellermarketing.com/specialoffers Original livestream: https://www.youtube.com/live/-hhmFrbYC0A?si=EOGA7PJbJs2zTjjN Support the show ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)