How to Scale a 6 Figure Coaching Business with Sheryl Plouffe #066

Sheryl Plouffe is the Founder & CEO of Scalable Business Accelerator and the host of the Cash In On Camera podcast. She has produced thousands of videos and broadcast over 20,000 hours of live television as a national TV presenter.Sheryl owns a training company that advises 6-figure entrepreneurs who want to implement scalable systems. She lives and works in Ontario, CanadaTOPICS EXLORED:How to make the leap from 5 to 6 figures as a coach, consultant, expert or authority entrepreneurWhy people often get stuck in the "shiny object syndrome" and investing in tactics without a solid cash flow foundation firstOne great way: find speaking engagements to practice and share your expertiseSheryl's Create, Connect, and Convert methodology helps clients scale their business from high-five figure to multiple six figures with a lean team and good systems in placeKey components of the Create phase include creating a leveraged offer and moving away from hourly rates based on time towards value-based pricing based on transformation.Broadcasting and entrepreneurship have parallels, such as the need to be known, visible, and have a strategy for gaining and holding attention. How Sheryl had success with YouTube, generating 1.5 million video views and 15,000 new subscribers in one calendar yearRESCOURCES:  Sheryl Plouffe's Video Marketing Consultation YouTube: https://www.youtube.com/channel/UCuw4QW2x6BLaikNWsC-r9mgCONNET WITH SHERYL:Link to list of all Sheryl's : https://hihello.me/hi/sherylplouffe-ig9DxQLinkedIn: https://www.linkedin.com/in/sherylplouffe/Website: https://www.sherylplouffe.com/If you're interested in more visit ▶ https://almcbride.com/minicoursefor a free email minicourse on how to gain the psychological edge in your negotiations and critical conversations along with a helpful negotiation prep cheat sheet.If you enjoyed this episode of Dealing with Goliath Podcast, hit subscribe to hear about our latest episodes.