EPISODE · Feb 21, 2022 · 1H 7M
How to Scale Your Organization with Michael Mirau
from Corporate Caffeine with Dacia Coffey · host The Marketing Blender
Interested in free marketing tools for your business? Check out some of our free resources below! https://www.themarketingblender.com/resources/ Today, Kyle and Dacia talk with Michael Mirau, who is the CEO of Active Leadership, a business coach, and a business strategist who has over 30 years of experience scaling and transforming businesses. In today's episode, we discuss: - What’s needed to sell - How to play to win - Why quality is defined by the customer - Which processes should you document first? - Building processes aren’t as hard as you’d think - People appreciate processes - You need processes in order to scale your business - The power of gifts - What is the value of a good referral network? - How to find talented employees - How costly can ignore contingencies be? - What financial sheets are really needed? - The things college won’t teach you Books Mentioned In The Discussion: Never Lose a Customer Again - Joey Coleman https://amzn.to/3glNZ5O Topgrading (How To Hire, Coach and Keep A Players) - Brad Smart https://amzn.to/3opqwVH Great Game of Business - Jack Stack https://amzn.to/3uwq37I Simple Numbers, Straight Talk, Big Profits - Greg Crabtree https://amzn.to/35N1tFA Emotional Intelligence - Daniel Goleman https://amzn.to/3gnMNP3 Want to connect directly with a marketing expert? Reach out here! https://www.themarketingblender.com/contact-us/
What this episode covers
Interested in free marketing tools for your business? Check out some of our free resources below! https://www.themarketingblender.com/resources/ Today, Kyle and Dacia talk with Michael Mirau, who is the CEO of Active Leadership, a business coach, and a business strategist who has over 30 years of experience scaling and transforming businesses. In today's episode, we discuss: - What’s needed to sell - How to play to win - Why quality is defined by the customer - Which processes should you document first? - Building processes aren’t as hard as you’d think - People appreciate processes - You need processes in order to scale your business - The power of gifts - What is the value of a good referral network? - How to find talented employees - How costly can ignore contingencies be? - What financial sheets are really needed? - The things college won’t teach you Books Mentioned In The Discussion: Never Lose a Customer Again - Joey Coleman https://amzn.to/3glNZ5O Topgrading (How To Hire, Coach and Keep A Players) - Brad Smart https://amzn.to/3opqwVH Great Game of Business - Jack Stack https://amzn.to/3uwq37I Simple Numbers, Straight Talk, Big Profits - Greg Crabtree https://amzn.to/35N1tFA Emotional Intelligence - Daniel Goleman https://amzn.to/3gnMNP3 Want to connect directly with a marketing expert? Reach out here! https://www.themarketingblender.com/contact-us/
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How to Scale Your Organization with Michael Mirau
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