How to sell on social media - Kirstie Smith, Cake

Kirstie has lived in the social media, agency leader and e-com space for most of her career. She has a great understanding of how to build a marketing strategy that allows you to grow audiences and connections that ultimately turn into paying customers. With all this experience, we set Kirstie a big challenge, asking her to answer the million-dollar question – “how do you sell on social media?” That’s a big question. And really one without nuance, there is B2B, B2C, DTC after all… And yet – the amazing Kirstie shared some wonderful strategic points, and then provided some tactical tips, too. In this webinar Kirstie shares some of the secrets of effective selling on social media.