How To Sell Without FUD with Brian Gillette

In this video, Steve and Brian engage in a role play to discuss cybersecurity risk assessment and its implications for business decisions.In this video, we cover:- Best case scenarios for a cybersecurity risk assessment.- What to do if issues are found during the assessment.- Addressing cost differences in proposed solutions.- Gathering information about the client's current spending.- Timely decision-making and considerations for transitioning to a new provider.