How to Set Marketing Goals in Your Business (and Avoid Shiny Object Syndrome)

Wondering how to set marketing goals in your business, so that you can actually achieve all of those things on your business wish list? No? Well, you bloody should be. What’s that saying? Oh yeah. Fail to plan, and you plan to fail. Here’s what NOT to do when it comes to your marketing. Listen to a podcastHear latest social media guru (yes, that includes me) tell you that X is the latest and best thingImmediately drop everything else you are doing and haphazardly try to implement said thing into your business without ever considering where it sits in the bigger picture. And yet, it’s what so many of us are doing without even realising. No WONDER marketing seems overwhelming. Here’s the thing. At the end of the day, there are a LOT of great traffic strategies out there (and social media, by the way, is simply a traffic strategy). But that doesn’t mean that you should be doing them all, or all at once. Shiny object syndrome is banned ‘round these parts.In this podcast episode, I am going to give you a crash course in how to set marketing goals to help you focus on doing ONLY the things that move the needle. Full show notes for all episodes can be found at https://thecoursecartel.com/podcast/--------Want more? Here’s how we can help you: Enjoy this content? Follow and subscribe for more: → Follow Stevie on Instagram — https://www.instagram.com/steviedillon_/ → Subscribe on Substack — https://lifestylebusinessschool.substack.com