How to Test an ABM Strategy without Fancy Software
from B2B Growth Hosted by Sweet Fish
In this episode Dan Sanchez talks with Cody Ward, Sr. Director of Demand Generation at Conexium, about how he tested an ABM strategy without fancy software.
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How long is this episode of B2B Growth?
This episode is 21 minutes long.
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This episode was published on February 5, 2021.
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