How to Track Your CTR on Amazon

Send us Fan MailAre you wasting ad spend on Amazon due to low click-through rates?This video identifies common Amazon PPC mistakes that prevent conversions, such as incorrect targeting and generic ad copy. We explain how these issues lead to poor ad performance and show you how to improve Amazon click through rate effectively. Learn how to optimize your Amazon ads for better results and boost your Amazon PPC CTR.Get help improving your Amazon listings and conversion rate with My Amazon Guy: https://bit.ly/4jMZtxu#AmazonFBA #AmazonSeller #AmazonMarketing #EcommerceTips #AmazonAdvertising--------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon Crisis Kit: https://bit.ly/4maWHn0--------------------------------------------------------------------------Timestamps00:00 – What Is Amazon CTR and Why It Matters00:30 – Where to Find Brand Analytics01:10 – Understanding IAP Funnel (Impressions to Purchases)01:50 – How to View CTR by Category and ASIN02:00 – Finding CTR Inside Campaign Manager02:40 – Checking CTR by Campaign03:10 – How to Download Reports to Track Over Time03:40 – Using CTR Data to Spot Funnel Drop-Off________________________________Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show