How To Understand Your Author Platform Right Now

Send us Fan MailWhat shows up when someone Googles your name? If you’re dreaming of landing a traditional book deal, that search result matters more than you think. In this punchy and insightful episode, publishing expert Meghan Stevenson breaks down why your author platform is just as important as your book idea, and how a quick Google search is the first litmus test agents and editors use to decide if you're worth a call.Meghan explains why most aspiring authors aren’t ready to pitch, the three common business models that shape successful platforms, and how to build yours in a way that aligns with your brand. Whether you’re an influencer, a service-based entrepreneur, or a corporate consultant, this episode will help you understand what publishers are really looking for—and how to show up strong online.Have a great idea for a book but don't know where to start? MeghanStevenson.com/quizBook a consultation with Meghan: https://calendly.com/meghanstevenson/paid-consultation-with-meghan-stevenson-booksFind Vivian Tu’s story here: https://www.instagram.com/reel/DHlbMJcu-yn/?igsh=MTMzZWo2cDY4NnAzbQ%3D%3DEpisode Highlights:(0:00) Intro(1:27) The harsh truth about author platforms(4:26) What agents look for online(5:32) How to check your own platform(7:48) When Google fails: hidden audiences(11:03) The 3 models of author platforms(14:29) The value of speaking engagements(15:53) No magic number, but more is better(16:35) Quiz and closing advice for aspiring authors(17:26) OutroHave a great idea for a book but don't know where to start? MeghanStevenson.com/quizTraditional publishing expert Meghan Stevenson blasts open the gates of the “Big 5”—Penguin Random House, Simon & Schuster, HarperCollins, Hachette, and Macmillan—to share what every entrepreneur and expert needs to know about landing a book deal. In episodes released every Monday, Meghan shares wisdom and stories from 20+ years in publishing as well as interviews with authors, literary agents, and editors. She also answers questions from listeners like you. Whether you are an experienced entrepreneur with an empire, or are just starting out—this podcast will help you understand what you need to do in order to turn your dream of being a bestselling author into real life.