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EPISODE · Oct 4, 2022 · 15 MIN

How to Unsuccessfully Launch a ProductLed Growth Motion

from ProductLed Podcast · host Wes Bush

We frequently hear expertise and insights about growing your product-led businesses in the global market. But what about tackling a different view of the discussion that will blow your mind?  In today's podcast, Wes Bush is here to discuss a different approach of ideas and insights about how to be successful in building an unsuccessful launch of a product-led growth motion! You read that right!  Are you beginning to wonder what will happen next in this conversation? Then take a seat, unwind, and start listening to this podcast immediately! Shownotes  [01:11] Do it alone! [01:50] Make a free trial of your unfinished product and launch it with high sales goals on day one. [02:23] Don't create a team to work on your product-led growth plan. [02:40] Never train your staff on any subject involving your product. [03:16] Assume you know it all. [03:33] Keep your business's reasons for making this shift a secret. [03:53] Don't prioritize early initiatives well. [04:32] Avoid following any framework or anyone so that you can spend more time simply making mistakes for people. [04:46] Don't create the strategy as a leadership group. [05:27] Focus on large-scale revolutions! [05:38] Do not perform good optimizations because most product models were perfect at launch. [05:56] Make sure you don't measure the user's success. [06:17] Concentrate on various user and ideal consumer kinds. Profile ProductLed Podcast Wes Bush on LinkedIn Wes Bush on Twitter ProductLed Community

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