How to Use KU Promos to Actually Sell Books

If you’re an indie author and you publish in Kindle Unlimited, your ebooks are exclusive to Amazon. There are a lot of reasons why you might not choose exclusivity, and that’s totally okay — but there are also many opportunities to gain readers and make money if your books are enrolled in KU.Amazon gives you three powerful promotional tools right inside your KDP dashboard. Most authors either ignore them or use them randomly and then wonder why nothing happens.In this episode, we break down how free days, Kindle Countdown Deals, and Prime Reading nominations actually work and when each one makes sense. We explain where to find them, what they are designed to do, and how to use them strategically to support your goals as an indie author. These tools are not miracles, but they can be powerful amplifiers when used with intention. Bookmark this episode for the next time you plan a launch, a backlist push, or a series promo.These tactics are especially helpful if you are writing a long series, like Tara. As always, if you have questions or comments, leave them below and we will answer!Thanks for reading YOU SHOULD TOTALLY WRITE THAT! Subscribe for free to receive new posts and support our work.Read our books* Find Tara’s books on Amazon:https://www.amazon.com/stores/Tara-Lush/author/B00O5M5T5G* Find LL’s books (available everywhere):https://llkirchner.com/books Episodes referenced* Episode 2: Publishing terminologyPlatforms + Tools Discussed… and for further reading* Kindle Unlimited* David Gaughran (Author, ads expert, and all-around interesting take on all things publishing, especially Kindle Unlimited)What we’re reading / listening to* Doll Parts by Penny Zhang* The Paradise Proposal by Tara LushComing nextEpisode 10: Bookbub: what it is, and how authors can make it work for themHave questions about Bookbub? Drop them in the comments—we’ll address them in the next episode! This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit youshouldtotallywritethat.substack.com