How to Use LinkedIn to Grow Your Business in 2026

If you've been sleeping on LinkedIn, this episode is your wake-up call.This week I'm sharing a conversation I had with a potential client last week that perfectly illustrates why LinkedIn is the most underrated tool in your marketing stack - especially if you're out there doing the hard work in person and wondering why it isn't converting faster.I break down the difference between your personal profile and your business page, why you need both, and how the two working together can keep you in someone's mind long after you've walked out of the room.Plus I share something that happened the morning this episode dropped that is the perfect example of LinkedIn working exactly the way it should.Connect with me on LinkedIn: Loren TomlinsonFree marketing audit: thesocialcollective.co.nz/marketing-auditInterested in sponsoring an IHEE event or the podcast? Email [email protected] a question? Click here to send it to me!Links:Join the WhatsApp communityFollow on Instagram: @coffeesandcontentpodFind Loren on LinkedIn: Loren TomlinsonVisit us at: www.thesocialcollective.co.nzLoved this episode? Leave a review - it would mean the world!