How to Win at Super Bowl Ads

In this Marketing Over Coffee: A Special Interview with Vinny Warren! Direct Link to File Brought to you by our sponsors: Templafy and Toptal Vinny is Executive Creative Director and Founder of The Escape Pod. His work has been featured in 5 Super Bowls, with Budweiser's Whassup? campaign earning worldwide recognition as the most awarded beer campaign in history. Where did Wassup? come from? At what point should you be considering a Super Bowl ad? Who should be doing this? How to do the best ad 11 years in a row and how to appeal to EVERYBODY. Templafy is the easy way to keep the whole company on brand in the documents and content they create – whether they're working through Office 365, Google Drive or any other office productivity platform. Your colleagues will have company assets and templates at hand while working in their favorite application, helping them to be more productive and to follow brand guidelines without even thinking about it. Templafy is offering a free trial to all listeners. Just visit templafy.com/MOC and request your customized free trial. It's that simple! The Process of Super Bowl Ads Using user generated content for the Super Bowl Remember that the Super Bowl is bigger than your campaign Do you need developers or designers? TopTal screens everyone that applies to their network and only the top 3% of the industry make the cut. For more information visit the Marketing Over Coffee LinkedIn group, check out our newsletter or contact me on twitter @johnjwall What happens at The Escape Pod? The Future of VR and Sporting Events Our theme song is Mellow G by Fonkmasters.